The prettiest eyes nowadays are defined by diffused, never-harsh lines of color. Our unique powder formula makes application easy by mimicking the effect of a soft-focus lens.
This liner comes in a long, cone-shaped package. The applicator is similar to that of Guerlain's Kohl Liners, except it's a sponge tip, not plastic. It's... uhh.. interesting. The sponge-tipped proboscis is stored in a super tiny jar of liner powder. The problem that comes with this product is this: it's fallout prone. I really struggled with applying this liner without getting liner on the tops of my cheeks, and it think it was because I found it sort of hard to shake off enough powder before taking this product to my lid. I did find, however, the length of the applicator made it easy-peasy to make a winged-out liner look.
That'd almost be a saving grace for the Soft Effects liner, except I also noted this product isn't extremely pigmented, nor is it long-lasting on my lids (after the fallout issues, I didn't feel wearing this on my lower lashline was an option. I tried it. Once. I learned very quick it wouldn't work for me). About half way through my day, this liner had faded substantially. By the end of my day, it was gone.
Overall, I really wanted to like this product. It just didn't work, and it extremely expensive for something that doesn't last all day.
Ingredients:
Boron Nitride, Silica, Dimethicone, Polyethylene, Pentylene Glycol, Pumice, Kaolin, Dimethiconol, Ethylhexylglycerin, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Dehydroacetic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Mica (CI 77019).
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